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Interviews with funeral and cemetery professionals talking about the latest trends in funeral service. Its purpose is to share this information with other members of the industry and the public. Enjoy!

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Marketing

Robin Heppell: 5 Ways to Win Online Shoppers

March 19, 2012 By FuneralFuturist

https://funeralgurus.s3.amazonaws.com/ICCFA-2012-Robin-Heppell.mp3

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https://funeralgurus.s3.amazonaws.com/ICCFA-2012-Robin-Heppell.mp3Podcast: Play in new windowSubscribe: Apple Podcasts | RSS | MoreRobin Heppell, CFSP of FuneralFuturist.com provides a brief overview of the ICCFA Convention and shares what he will be covering at his presentation, “5 Ways to Win Online Price Shoppers” on Thursday, March 22 at 3:30 pm at the 2012 ICCFA Annual Convention. Attendees will receive […]

John Callaghan: 7 Steps for Developing a Strategic Marketing Plan

February 13, 2012 By FuneralFuturist

https://funeralgurus.s3.amazonaws.com/ICCFA-2012-John-Callaghan.mp3

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https://funeralgurus.s3.amazonaws.com/ICCFA-2012-John-Callaghan.mp3Podcast: Play in new windowSubscribe: Apple Podcasts | RSS | MoreJohn Callaghan, founder of FuneralSuccess.com, shares his thoughts on the importance of Funeral Homes creating a Strategic Marketing plan and what attendees will learn at his presentation, “7 Steps for Developing a Strategic Marketing Plan” at the 2012 ICCFA Annual Convention. Interview by Funeral Speaker, […]

Jackie Huba chats about Creating Customer Evangelists

April 17, 2009 By Robin Heppell

https://funeralgurus.s3.amazonaws.com/ICCFA-2009-Jackie-Huba.mp3

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https://funeralgurus.s3.amazonaws.com/ICCFA-2009-Jackie-Huba.mp3Podcast: Play in new windowSubscribe: Apple Podcasts | RSS | MoreJackie Huba, author of Citizen Marketers and Creating Customer Evangelists talks about her presentation of the same name at the 2009 ICCFA Annual Convention.  Interview by Funeral Web Strategist, Robin Heppell. Go here for more ICCFA 2009 Pre-Convention Interviews

Tim Thompson ICCFA Pre Convention Interview

April 7, 2009 By Robin Heppell

https://funeralgurus.s3.amazonaws.com/ICCFA-2009-Tim-Thompson.mp3

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https://funeralgurus.s3.amazonaws.com/ICCFA-2009-Tim-Thompson.mp3Podcast: Play in new windowSubscribe: Apple Podcasts | RSS | MoreTim Thompson of Mt. Royal Commemorative Services in Montreal, Quebec talks about his presentation, The Changing World of Advertising at the 2009 ICCFA Annual Convention.  Interview by Funeral Marketing Consultant, Robin Heppell. Go here for more ICCFA 2009 Pre-Convention Interviews

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