Personalization Themes - Stephen Blair

Funeral Gurus educates funeral directors and the public by having other funeral professionals share their experiences in funeral service and with funeral trends.
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Funeral Director Stephen Blair, of Blair & Sons Funeral Home, Smith Falls, Ontario shares how he and his brother take the personalization of a funeral service to another level by selecting a theme that is appropriate for the deceased and having that theme consistent on all personalized items. Interview by Robin Heppell of FuneralFuturist.com.